Successful Boom Cities

One of the most successful Boom towns was Monrovia in the San Gabriel Valley.  Monrovia was named after its founder, a railroad construction engineer who had laid out 60 acres in 1886.  In May of 1887 auctions sold inside town lots, 50 feet by 160 feet. for $100.  Corner lots went for $150.  By November of that year the population of the town was already 500, the town was incorporated and two hotels were built out of necessity.  By the year end, corner lots were selling for $800.  Within a year the town had to hire a garbage collector for $5 and in two years the population was doubled.

Advertising made up for what the actual land lacked.  For example, a group of businessmen bought 4,000 acres of an old ranch in December of 1886.  They plotted the town and began selling lots.  The good land was sold as agricultural farms, the town site was on sand, gravel and boulders.  The promoter was questioned as to why the town was built on the poor land to which he answered, "If it is not good for a town, it isn't good for anything."

This town proved to be better than the promoter ever imagined.  Advertising campaigns attracted buyers to stand in line all night awaiting the opening of the sale the next morning.  Nearly half of the town lots were sold in the first three days for from $500-$1000 each lot.  At the end of two months, the promoter made a profit of $1,775,000!

Pasadena was another successful boom town. It was founded by a group from Indiana in 1874 and was still just a village six years later.  When the Santa Fe Railroad come through in 1885, the first hotel, the Raymond Hotel was completed and brought more than 35,000 guests in its first two years.  Two more hotels were needed to be built.  The town had 53 real estate agencies just 12 years after its beginning.  The population was now 6,000 people and a $100,000 opera house was in the works.  Pasadena was a growing boom town metropolis.

Next boom universities...
_____________________
Today in Pioneer History:  "On September 5, 1836, Sam Houston was elected as president of the Republic of Texas, which earned its independence from Mexico after a successful military rebellion which he took a major part in.

California Goes Boom!

In the 1880s there was a California land boom - long after Sutter's Farm was just a piece of history.  Los Angeles was a place of "pure air" as one brochure boasted.  It was remote from civilized disease,, and the perfect place to recover from tuberculosis.  According to the brochure, the number of persons "killed by snakes, poisonous reptiles, and dangerous animals was less that the number of persons killed by lightning in the eastern states."

That's how the California land boom began.  Boom came to mean a sudden increase in prosperity and values.  Boosters referred to city builders loyal to one place.  Boomers, however were a large part speculators, risk takers, someone who sought profit in the short term.  Boomers knew it couldn't last so they "got while the getting was good" usually by separating others from their money.

The California land boom became the prototype and pattern of all other later land booms to follow.  It was the Sutter's Gold Rush of the 19th century.  Vast ranches were broken up and then broken up again into smaller farms.  The Southern Pacific Railroad created a winter resort area and brought people to places like LA, Santa Barbara and San Diego.  By the 1880s the railroad fare from Kansas City to southern California was just $1. 

Los Angeles was the center of the spreading enthusiasm.  Railroad cars arrived loaded with prospective buyers.  The auctions featured brass bands and free lunches - all to stir the people to buy desert tracts of land in 25 foot lots.  There was more than 2,000 real estate agents in Los Angeles alone.  In a single year these agents sold over $100,000 worth of real estate.  The number of new subdivisions in the years 1886-88 totaled 1700.  Real estate prices skyrocketed.  Property worth $11,000 one year sold for $80,000 the next year. 

The year 1887 was the climax year for the boom with 80,000 new residents and over $100,000 worth of land sold in just six months.  The California boom reached to the Pacific Ocean, north to Santa Barbara, south to San Diego and inland along the railroad lines.  Everyone wanted to get rich off of California. 

Next time...Successful "boom towns"
_________________________________
Today in Pioneer History:  "On September 2, 1969, the first ATM (Automatic Teller Machine) made its public debut at the Chemical Bank in Rockville Center, New York.  ATMs went on to revolutionize the banking industry and became a part of our daily lives.